Overtake (TAKE)

Overview

Overtake (TAKE) is a blockchain-powered marketplace built to make trading game assets simple, safe, and instant. The Overtake blockchain stack runs on Sui and uses a 2-of-3 multisignature smart-contract escrow so buyers and sellers can exchange items, currencies, and even full game accounts with low fees and immediate USDC settlement once a trade completes. This “Web2.5” approach blends familiar Web2 onboarding (social login, sponsored gas) with on-chain security and transparency. The marketplace also introduces a native utility asset, the TAKE token, which powers staking, community rewards, and ecosystem incentives tied to real trading activity. (overtake.world)

The project focuses on connecting the massive Web2 secondary game-item economy to on-chain rails. Overtake’s team and partners bring long experience from established Asian marketplaces such as ItemBay and ItemMania, which together have handled hundreds of millions of dollars in annual volume—experience the team now channels into the Sui-based marketplace and the TAKE token economy. (blog.sui.io)

Overtake is also expanding its trust layer. In September 2025, the marketplace announced a partnership to add “Proof of Human” (World ID) to seller onboarding and high-value trades, designed to reduce bot abuse and Sybil attacks while keeping a smooth login flow. (prnewswire.com)

Why it matters

• For gamers: real ownership, instant settlement, and lower friction compared to informal gray markets. (overtake.world)
• For crypto users: a token model tied to actual marketplace usage, not just speculation, with clear fee → treasury → token demand links. (overtake.gitbook.io)
• For builders: Sui-native features like zkLogin and sponsored transactions help onboard non-crypto users at scale. (docs.sui.io)

History & Team

Overtake rolled out its on-chain marketplace through a closed beta in May, an open beta in June, and a full release in October 2025 with new games, a refreshed UI, and the first version of seller storefronts (TakeShop). This launch timeline reflects a steady push from testnet learnings into production. (blog.sui.io)

The core team blends Web3, gaming, and fintech experience:

• CEO: Seunghwan Oh (ex-BCG data scientist) leads product direction and growth.
• CBO: Alison (ex-Accenture, KakaoPay; Blocko, Factblock in Web3) drives partnerships and token strategy.
• CPO: Dogeun (ex-BCG; startup founder) architects product systems.
• Head of BD: “KB,” former President of PlayerAuctions and an early leader at ItemBay, brings deep domain expertise in digital item trading. (overtake.gitbook.io)

On the capital and ecosystem side, Overtake has reported strategic investment and support from players across Web3 gaming and the Sui ecosystem, with public mentions including Immutable and Sui among others in 2025 disclosures. Earlier in 2024, the project also ran a limited migration campaign tied to Immutable zkEVM for prior on-chain achievements—evidence that Overtake has iterated across chains before settling its live marketplace on Sui in 2025. (coincarp.com)

Technology & How It Works

Overtake’s design centers on secure, quick, and low-friction peer-to-peer trades for game assets.

Escrow and settlement

• Smart-contract escrow: Trades use a 2-of-3 multisig escrow on Sui. Both sides confirm delivery, and the contract releases funds accordingly. (prnewswire.com)
• Instant USDC settlement: When a trade closes, payouts are immediate in USDC for a familiar value unit and fast merchant economics. (prnewswire.com)

Web2.5 onboarding

• zkLogin: Users can sign transactions by proving control of an OAuth identity (like Google or Apple) using zero-knowledge proofs. This keeps the experience familiar, while preserving self-custody and privacy. (docs.sui.io)
• Sponsored gas: Sui’s sponsored transactions let the app cover gas so new users don’t need SUI to get started; this is key for gamers unfamiliar with wallets. (docs.sui.io)

Proof-of-human and marketplace safety

Overtake plans to apply World ID during logins for sellers and for higher-risk transactions, pairing identity attestation with on-chain escrow. The goal is stronger marketplace integrity without sacrificing privacy or ease of use. (prnewswire.com)

Product modules

• Marketplace: core P2P trading for items, accounts, and currencies. (overtake.world)
• TakeShop: customizable storefronts so power sellers and creators can brand their pages and run promotions. (prnewswire.com)
• TakePay: card and fiat checkout with crypto settlement for sellers to widen reach beyond crypto-native buyers. (prnewswire.com)

Tokenomics & Utility

The TAKE token underpins incentives, governance direction, and marketplace alignment.

Supply and unlocks

• Total supply: 1,000,000,000 TAKE.
• Initial circulating at TGE: 131,250,000 TAKE.
• Emissions: designed to complete in five years, with more than half of tokens going to the community over time. (overtake.gitbook.io)

Allocation and vesting

• Community Rewards: 30.0% (0% at TGE; 60 months linear)
• Ecosystem Ops & Liquidity: 17.5% (30% at TGE; 48 months linear)
• Airdrops: 7.5% total (Overtake 7.0%; Kaito 0.5%)
• Exchanges: 6.0% (100% at TGE)
• Marketing & Partnerships: 8.0% (10% at TGE; 48 months linear)
• Investors: 15.0% (6-month cliff; 24 months linear)
• Team: 16.0% (12-month cliff; 36 months linear) (overtake.gitbook.io)

Marketplace revenue → token demand

Overtake charges a 10% fee on completed trades (denominated in USD or stable equivalent). Under the current configuration, 70% of those fees flow into a Treasury Management Fund (TMF); 15% goes to game developers; and 15% to the foundation. The TMF may periodically acquire digital assets, including TAKE, to build treasury reserves and support long-term ecosystem growth through locking, burning, or redistribution via governance. This directly links marketplace usage to token demand. (overtake.gitbook.io)

Community rewards and staking

Emission is merit-based across buyers, sellers, and evangelists. Rewards for each epoch divide into role-based pools and are distributed by activity scores such as completed purchases, quality listings, or successful referrals. Staking is live and can offer multipliers for longer commitments, aligning token holders with the platform’s growth. (overtake.gitbook.io)

Practical utilities

• Reduced trading fees and perks for active marketplace users.
• Staking rewards sourced from ecosystem allocations.
• Incentives for liquidity and listings (especially as TakeShop rolls out).
• Governance direction over parameters like fee splits, reward weights, and TMF operations. (overtake.gitbook.io)

How this affects TAKE price over time: instead of relying only on market sentiment, Overtake tokenomics aim to tie value to real usage—fee generation, treasury accumulation, and reward sinks—so adoption of the marketplace, not just headlines, is a key driver. (overtake.gitbook.io)

Ecosystem & Use Cases

Overtake sits at the crossroad of Overtake DeFi, NFTs, gaming:

• Gaming: the main use case is peer-to-peer trading of items, accounts, and currencies across popular titles; launch support has included games like Path of Exile 1, Last Epoch, and MapleLand, with plans to expand categories beyond games. (prnewswire.com)
• Creator storefronts: TakeShop lets streamers, guilds, or power sellers brand a shop, run promos, and share traffic rewards with their communities. (prnewswire.com)
• Payments: TakePay introduces a fiat checkout while settling to crypto for sellers. This reduces friction for mainstream buyers and improves seller cash flow. (prnewswire.com)
• DeFi adjacency: staking, liquidity incentives, and trading on Sui DEXs like Momentum Finance extend TAKE’s footprint into the chain’s broader DeFi stack. (prnewswire.com)

Advantages & Challenges

Advantages

• Web2.5 onboarding: zkLogin, sponsored gas, and instant USDC settlement make crypto complexity fade into the background for gamers. (docs.sui.io)
• Proven marketplace DNA: the team’s ItemBay/ItemMania/PlayerAuctions experience helps shape dispute resolution, escrow templates, and seller tooling that match real-world trading patterns. (blog.sui.io)
• Token-model alignment: clear fee allocation and a treasury strategy that can buy and lock/burn tokens creates a feedback loop between marketplace activity and token demand. (overtake.gitbook.io)
• Safety push: planned World ID integration raises trust by curbing bots and repeat abusers, especially for larger trades. (prnewswire.com)

Challenges

• Feature rollout: modules like TakeShop and TakePay are phased in; adoption depends on smooth UX and strong game coverage. (prnewswire.com)
• Multi-venue liquidity: TAKE exists in a Sui-native context and, for exchange access, also on EVM venues; educating users about chains and wallets is still a hurdle. (prnewswire.com)
• Competitive markets: Web2 gray markets and Web3 NFT/game hubs already exist; Overtake must keep fees, safety, and speed compelling to win share. (prnewswire.com)

Where to Buy & Wallets

TAKE is available on MEXC, Coinone, Binance Alpha, and the Sui-based DEX Momentum Finance. Several other platforms, such as Toobit, have also announced listings. (mexc.com)

For self-custody on Sui, use Sui Wallet, Surf, Ethos, or other Sui-compatible wallets; these work well with Sui’s zkLogin and sponsored transactions used by the marketplace. For EVM venues that list TAKE on BNB Chain, MetaMask or comparable EVM wallets are suitable. Centralized exchanges like MEXC and Coinone provide their own custodial wallets for account-based trading. (docs.sui.io)

Regulatory & Compliance

Overtake’s operating company is referenced in media as OVERTAKE LABS PTE. LTD., based in Singapore, and the marketplace positions TAKE as a utility token tied to trading activity and ecosystem rewards. Singapore regulates “digital payment token” services under the Payment Services Act (PSA), and firms that provide DPT services in or from Singapore generally require a license. While many companies have obtained such licenses, Overtake has not publicly claimed a regulated DPT license in official materials; its announcements emphasize product rollout, partnerships, and listings. As a result, Overtake’s regulatory status should be understood as that of a utility-token project building a marketplace, not a licensed payment provider or exchange. (prnewswire.com)

In the United States, whether a token is a security depends on the facts and circumstances of its offer and sale under the Howey test. U.S. regulators have long said that simply calling an asset a “utility token” does not settle this question. Overtake describes TAKE’s economics in terms of marketplace revenue, treasury accumulation, and community rewards, but classification ultimately depends on how tokens are sold and promoted over time—an evolving area of law with ongoing SEC guidance and commentary. (nasdaq.com)

Regarding faith-based considerations, Overtake halal status is not established. The project does not publish a Shariah governance framework, nor does it state certification by a recognized Shariah board. Because the marketplace involves trading digital goods/accounts and because staking rewards and treasury operations can resemble forms of speculative gain or non-compliant uncertainty (gharar), TAKE shariah compliant classification is not supported by any official guidance today. In simple terms, Overtake is not considered shariah compliant because it has no formal Shariah oversight and its mechanisms are not structured to meet Islamic finance principles. (overtake.world)

Future Outlook

The roadmap points to broader category coverage (digital goods and services beyond games), deeper seller tools through TakeShop, and fiat-to-crypto settlement via TakePay. On the trust side, wider World ID use should strengthen seller vetting and reduce fraud vectors without heavy friction. The team has also signaled interest in AI-powered marketplace agents for faster matching and price discovery, which could improve liquidity for long-tail items. As these features mature, the fee-to-treasury pipeline may reinforce Overtake tokenomics in line with growing gross merchandise value (GMV). (prnewswire.com)

On the exchange side, Sui’s DeFi stack—including DEXs like Momentum Finance—gives TAKE multiple venues for on-chain liquidity. As integrations expand and more games plug into the marketplace, the ecosystem flywheel of listings → trades → fees → treasury → token demand becomes more tangible. For readers tracking where to buy TAKE or watching TAKE price trends, the key fundamentals to monitor are new game onboardings, TakeShop/TakePay adoption, and the transparency dashboard Overtake has said it will publish to show trading volume, fee revenue, and TMF reserves. (prnewswire.com)

Summary

Overtake is building a purpose-built marketplace for gamers that feels like Web2 but settles like Web3. The Overtake blockchain architecture on Sui delivers escrowed trades, social login, sponsored gas, and instant USDC payouts, while the TAKE token rewards real activity and connects marketplace fees to token demand through a clear treasury policy. With a veteran team, growing partnerships, World ID integration for safer trading, and phased rollouts of TakeShop and TakePay, Overtake aims to bridge Web2 game economies with on-chain rails at scale. For users comparing ecosystems across Overtake DeFi, NFTs, gaming, the most important signals are platform adoption, fee growth, and how effectively the fee-to-treasury design supports long-term Overtake tokenomics—factors likely to matter far more than short-term noise around TAKE price. (overtake.world)