DOG•GO•TO•THE•MOON (DOG)
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Overview
DOG•GO•TO•THE•MOON (ticker: DOG) is a community meme token issued on Bitcoin using the Runes protocol. It was etched as one of the earliest Runes (Rune number 3) at Bitcoin block 840,000, the same block height as the April 2024 halving. The token has a fixed supply and simple rules: it is a fungible Rune with five decimal places of divisibility and no ongoing minting. DOG’s identity is light‑hearted and meme‑driven, but its foundation is technical: it rides on Bitcoin’s unspent transaction output (UTXO) model via Runes, so transfers settle on Bitcoin L1. (ord-mirror.magiceden.dev)
DOG’s initial distribution was notable for being broad and volunteer‑organized. The entire supply was airdropped to holders of Runestone Ordinal inscriptions—an art‑and‑community project that preceded Runes—rather than sold in a presale. A snapshot of eligible wallets was taken shortly after the halving (at Bitcoin block height 840,269), and the airdrop delivered pre‑assigned amounts of DOG to those wallets automatically. This approach helped DOG quickly become one of the most widely held Runes at launch. (theblockbeats.info)
Price, Market Position, and Liquidity
As of 11/11/2025 18:00 UTC, DOG•GO•TO•THE•MOON trades at $0.002 with a +2.09% move over the last 24 hours.
The market capitalization stands at $177M, placing it at rank #341 by market value.
Daily trading volume is $6.7M. DOG•GO•TO•THE•MOON has moved +19.58% over the past seven days and -20.02% across the last 30 days.
History & Team
Origins in the Runestone airdrop
Before DOG existed, “Runestone” was introduced by the Ordinals community as a large, open airdrop to reward early Ordinals participants. The effort was spearheaded by the pseudonymous builder Leonidas, a prominent Ordinals advocate and founder of ord.io. Runestones were airdropped in March 2024 to over 112,000 eligible Bitcoin addresses that met criteria such as holding three or more non‑text inscriptions during the first year of Ordinals. This created a broad base of engaged collectors ahead of the Runes launch. (cryptonews.net)
Launch of DOG on Runes
When the Runes protocol went live at block 840,000, DOG was etched as Rune #3. Soon after, a snapshot at block 840,269 fixed the list of Runestone holders for distribution, and DOG was airdropped directly to those wallets. There was no team allocation, no presale, and no VC round—an intentional design choice to emphasize fairness and community ownership. Leonidas publicly shared the airdrop details and timing as the distribution progressed. (chaincatcher.com)
Community leadership
DOG does not have a traditional corporate team. Leonidas is credited with initiating the project and championing its “free and fair” distribution, while many contributors from the Ordinals and Runes ecosystem (developers, marketplaces, and infrastructure providers) supported the process. This community‑first style is a defining trait of DOG’s culture and public communications. (dog-btc.com)
Technology & How It Works
What is the Runes protocol?
Runes is a fungible token protocol designed by Casey Rodarmor (creator of Ordinals) to fit Bitcoin’s UTXO model. Instead of maintaining token balances in accounts, Runes “attach” balances to UTXOs. Protocol messages are embedded in a Bitcoin transaction via an OP_RETURN output that starts with the ASCII “R.” Transfers use compact instructions (called edicts) to assign specific amounts of a Rune to specific outputs. If a transaction’s message is invalid, the inputs’ Runes are burned (a “cenotaph”), which discourages malformed transactions and helps enable upgradeable rules. The design avoids a separate native token and aims to minimize junk UTXO creation compared with older Bitcoin token schemes. (rodarmor.com)
DOG’s properties on Runes
DOG is a Rune with these on‑chain attributes:
- Rune ID: 3, etched at block 840,000 on April 20, 2024 (UTC).
- Fixed supply with 100% premine assigned at issuance, then distributed via airdrop.
- Divisibility set to 5 decimal places, making it easy to split into smaller units for trading.
These parameters are part of the etching record and are visible on Rune explorers and marketplaces that index the protocol. (ord-mirror.magiceden.dev)
Why the design matters
Because DOG is a Rune, it benefits from a transfer model that lines up with how Bitcoin works. The protocol does not require off‑chain state, sidechains, or a separate consensus token. This allows wallets and marketplaces to build simple experiences like PSBT‑based swaps and supports UTXO set hygiene (spending Runes tends to consume UTXOs rather than creating perpetual “dust” outputs). These choices were among the original motivations for Runes’ design. (nasdaq.com)
Tokenomics & Utility
Supply and distribution
DOG’s total supply was fixed at the time of etching and then fully allocated to the community. The airdrop rules were transparent:
- Total supply: 100,000,000,000 DOG.
- Allocation: 100% to Runestone holders; no team allocation and no presale.
- Snapshot: block 840,269; airdrop delivered automatically to eligible wallets.
- Amount: each Runestone received an identical allotment of DOG.
Multiple venues—community posts, exchange listings, and research notes—documented these specifics as the airdrop occurred. (bigone.zendesk.com)
Economic model in practice
DOG’s economic model is deliberately simple. There is no built‑in inflation, emissions schedule, or protocol treasury controlled by a foundation. With a fixed supply and broad initial distribution, value accrues based on use, liquidity, and community demand rather than scheduled token releases or team unlocks. This mirrors the project’s “fair launch” ethos. (coinw.zendesk.com)
What DOG is used for today
DOG functions primarily as a community and culture token within the Runes ecosystem on Bitcoin. Holders use it to trade, to signal support for Bitcoin‑native tokens, and to participate in community campaigns and social activities. DOG can also appear in third‑party programs (for example, wallet or marketplace features that allow swapping between Runes), but those are integrations built by external platforms, not by a DOG core company. (support.xverse.app)
Ecosystem & Use Cases
Trading venues and integrations
From its first weeks, DOG was actively traded on Runes‑aware marketplaces and later on several centralized exchanges. On the marketplace side, Magic Eden, OKX’s Runes market, and UniSat became common venues for browsing and swapping DOG and other Runes. These platforms index DOG as an early, high‑profile Rune and support wallet connections for PSBT‑based trading. (okx.com)
Centralized exchanges added spot markets for custody‑wrapped DOG over time. Listings and announcements came from exchanges such as Gate.io, MEXC, BigONE, and CoinW, which integrated DOG trading pairs for their users. While DOG’s identity is Bitcoin‑native, these listings have helped broaden access beyond self‑custody marketplaces. (gate.com)
Community culture and experiments
DOG’s use cases are mostly social and cultural: playful branding, community challenges, and the broader narrative of “Bitcoin memes, but on L1.” Because the token is simple, experimentation often happens around it rather than inside it—wallets add swap routes, marketplaces refine order types, and dashboards visualize Rune holdings. DOG, as an early and widely held Rune, often serves as a showcase asset for these tools. (support.xverse.app)
Advantages & Challenges
Advantages
- Bitcoin security and simplicity: DOG uses Bitcoin L1 settlement with a lightweight protocol design that avoids off‑chain state and native protocol tokens. This reduces complexity and aligns with Bitcoin’s UTXO model. (rodarmor.com)
- Fair, broad initial distribution: The entire supply was airdropped to Runestone holders using a public snapshot and no team allocation or presale. This reduced concentration and matched the community‑first mission. (theblockbeats.info)
- Early position in the Runes ecosystem: As Rune #3 with clear parameters and strong visibility across marketplaces, DOG benefitted from first‑mover attention in the new token standard. (ord-mirror.magiceden.dev)
Challenges
- Utility is cultural, not infrastructural: DOG is a meme coin without built‑in technical utility beyond standard fungible token functions. Its value depends on community participation and integrations by third‑party platforms. (doggotothemoon.io)
- Runes UX is still maturing: Although Runes is designed for Bitcoin, users must manage Taproot addresses, PSBTs, and UTXOs properly. Wallets and marketplaces continue to simplify these flows, but the learning curve remains. (support.xverse.app)
- Centralized exchange coverage varies: DOG is widely accessible, yet availability still depends on jurisdiction and on which exchanges support Runes‑related custodial flows. Listings have grown, but coverage is not universal. (mexc.com)
Where to Buy & Wallets
DOG•GO•TO•THE•MOON can be purchased on several centralized exchanges that list the token, including Gate.io, MEXC, BigONE, and CoinW. These platforms provide DOG/USDT spot pairs and standard account onboarding for eligible users in supported regions. (gate.com)
DOG is also available on Runes‑aware marketplaces such as Magic Eden, the OKX Runes marketplace, and UniSat. These venues connect directly to self‑custody wallets and use PSBT‑based flows for purchasing and selling Runes on Bitcoin. (okx.com)
Wallets that support DOG include Xverse, Leather (formerly Hiro), UniSat Wallet, and the OKX Web3 Wallet. These wallets display Rune balances, support Taproot addresses (bc1p…), and integrate with major Runes marketplaces and routers for swaps. Hardware‑assisted flows (for example, using Xverse with Ledger or Keystone) are available for users who prefer cold‑signing. (stacks.gamma.io)
Regulatory & Compliance
DOG is a Bitcoin‑native fungible token with no formal issuer treasury and no built‑in claims on cash flows. It is not a stablecoin and does not function as e‑money; rather, it is a community meme asset whose transfers settle on Bitcoin. Centralized exchanges that list DOG typically apply their usual onboarding, market surveillance, and anti‑money‑laundering controls, which is why DOG trading is accessible on some platforms and not on others depending on local rules and exchange policies. Public listing notices from exchanges such as Gate.io, MEXC, BigONE, and CoinW demonstrate how access can vary by venue and jurisdiction. (gate.com)
Views on Shariah compliance differ across scholars and communities. DOG does not embed interest‑bearing mechanics, debt, or gambling games in its protocol design, and its initial distribution emphasized fairness and transparency through an airdrop rather than a presale. At the same time, many analysts note that meme tokens are often traded for speculation, and opinions vary on whether high‑volatility, non‑utility assets fit Islamic finance principles that discourage gharar (excessive uncertainty). As a result, DOG’s status is interpreted differently within Islamic finance discussions, with some focusing on the neutral technical design and others emphasizing market behavior. (bigone.zendesk.com)
Future Outlook
DOG’s trajectory is tied to the growth of the Runes standard on Bitcoin. As wallets and marketplaces keep improving Rune UX—simpler UTXO handling, safer PSBT flows, and clearer portfolio displays—the friction of holding and using DOG should continue to drop. Educational content from major platforms and the rise of multi‑market aggregators are already making Runes easier for newcomers. (support.xverse.app)
On the cultural side, DOG has a strong narrative: a playful meme coin that lives directly on Bitcoin. That story continues to drive community campaigns, social media presence, and integrations by third‑party tools. As more exchanges and applications support Runes, DOG’s visibility can expand without changing its simple token rules. Meanwhile, the Runestone backstory—and the public record of a full community airdrop—remains a distinctive part of DOG’s identity and a case study in wide distribution on Bitcoin. (cryptonews.net)
Summary
DOG•GO•TO•THE•MOON is a meme‑driven, Bitcoin‑native token built with the Runes protocol. It launched as Rune #3 at the halving, features a fixed supply with five decimals, and was distributed entirely to Runestone holders using an on‑chain snapshot and automated airdrop. The project has no team allocation or presale and relies on a broad community for growth and experiments. DOG trades on Runes marketplaces like Magic Eden, OKX’s marketplace, and UniSat, and it is listed on several centralized exchanges including Gate.io, MEXC, BigONE, and CoinW. Supported wallets such as Xverse, Leather, UniSat, and OKX make it straightforward to self‑custody and swap DOG. While its utility is cultural rather than technical, DOG showcases what a simple, fair‑launched fungible token can look like on Bitcoin and continues to serve as a flagship example of the Runes ecosystem. (ord-mirror.magiceden.dev)
Market Data
Tile coloring: Green indicates positive changes, red indicates negative changes, and neutral indicates no significant trend or unavailable data.


