Cheelee (CHEEL)
Unlock Schedule
Cheelee (CHEEL) Token Unlock & Vesting Schedule
The unlock chart above provides a clear visual overview of the Cheelee (CHEEL) token release schedule, showing when and how tokens enter circulation across investor, team, treasury, and community allocations. Understanding these tokenomics dynamics is critical for evaluating potential supply pressure, inflation impact, and market liquidity over time — key factors that can influence CHEEL price performance.
Each color segment in the chart corresponds to a specific allocation group described in the Allocations section below. Underlying assumptions and data models used to reconstruct this schedule are explained in detail under Assumptions, while broader utility insights and token use cases are covered in Tokenomics & Utility.
Tokenomics & Utility
Supply and roles
Cheelee tokenomics use two primary assets:
- CHEEL: total supply set at 1,000,000,000. Utility includes governance, content promotion/ads, and NFT glass upgrades.
- LEE: total supply set at 7,000,000,000. Utility includes app rewards, in‑app spending, donations, and certain withdrawal paths. (cheelee.gitbook.io)
An additional temporary token, EASY, has appeared for “Swipe‑to‑Earn” tasks and onboarding campaigns. (cheelee.gitbook.io)
Distribution and vesting (CHEEL)
The whitepaper details categories and schedules. Highlights include:
- Team: 10% with 36‑month lock and 36‑month vesting.
- Cheelee Rewards: 38.1% with a 36‑month vesting schedule.
- Marketing and Liquidity: 28.625% and 10% respectively, with initial TGE portions and multi‑year vesting.
- Strategic/Private rounds together represent 0.4% of supply with long lockups and linear vesting, alongside allocations for advisors, community drops, and reserves. (cheelee.gitbook.io)
Use of proceeds in earlier CHEEL sales was split across product and business scaling, liquidity, development, and marketing. (cheelee.gitbook.io)
Buybacks, burns, and revenue flow
Cheelee’s docs state that platform revenue—including marketplace fees and a large share of ad revenue—is used to repurchase CHEEL and LEE, with a portion of bought‑back tokens periodically burned. This is intended to support long‑term token health and stabilize emissions. Cheelee communications have also framed user rewards as a significant share of ad revenue distribution. (cheelee.gitbook.io)
Utility in the app
- Governance: CHEEL holders can vote on product features and parameters.
- Promotions/Ads: CHEEL is used for content promotion and advertising slots.
- Upgrades: CHEEL and LEE fund NFT upgrades to boost earning stats.
- Donations: Fans tip creators in LEE with configurable amounts and caps. (cheelee.gitbook.io)
Assumptions
- TGE/genesis date anchored to 2023-02-10.
Earliest exchange listing/trading reference (BitMart) around Feb 10, 2023; official docs specify vesting in months from TGE but do not publish an explicit calendar date.
- Monthly linear schedules distribute evenly across months between start_date and end_date.
Whitepaper provides monthly rates and durations (e.g., '2.78% monthly (36 mo)') without exact day-of-month mechanics; modeled as continuous linear monthly unlocks.
- Community Drop schedule modeled as 6% TGE cliff, 4-month lock, then 36-month linear for the remainder.
Explicitly stated in Token Distribution table (TGE 6%, Lock-up 4 months, 36 months vest).
- Initial circulating supply at TGE approximates 19,385,500 CHEEL.
Official tokenomics page lists 19,385,500 at TGE. Sum of percentage-based TGE cliffs (Marketing 5% + Liquidity 5% + Community 6%) equals 19,387,500; small 2,000-token discrepancy attributed to rounding in documentation.
- No PoW/PoS issuance or on-chain inflation for CHEEL.
CHEEL is a capped-supply BEP-20 token on BNB Smart Chain; whitepaper lists only allocation-based vesting and programmatic distributions (buybacks/burns reduce supply rather than issue new tokens).
- 1. https://cheelee.gitbook.io/cheelee-whitepaper/tokenomics/usdcheel/token-distribution
- 2. https://cheelee.gitbook.io/cheelee-whitepaper/tokenomics/usdcheel
- 3. https://cheelee.gitbook.io/cheelee-whitepaper/tokenomics
- 4. https://intercom.help/cheelee/en/articles/10551339-tokenomics
- 5. https://www.mexc.com/announcements/article/voting-result-and-listing-arrangement-for-kickstarter-cheelee-cheel-17827791508747
- 6. https://www.reddit.com/r/BitMartExchange/comments/10xd3xl
- 7. https://coinmarketcap.com/currencies/cheelee/